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The musician contributes his £25k prize award winnings to grassroots music venues

Sam Fender holding the award in Newcastle
Sam Fender was awarded the honor recently in the North East

The artist has given the full amount of his £25k Mercury Prize prize money to the Music Venues Trust, which functions to protect the Britain's grassroots music venues.

The star was awarded the award on October 16 as his latest record the album was chosen as the best record of the last 12 months.

Fender has chosen to give the cash to the trust, in acknowledgment of the essential function grassroots venues fulfilled in his beginning days.

"As an artist couldn't be pursuing my current career if it hadn't been for all the gigs I did around the North East, and elsewhere, when I was beginning," said Fender. "These venues are legendary, but they are facing challenges."

Since the start of 2023, over 150 of these venues have shut down – roughly one-sixth of the total UK scene.

In the last year, major artists like Pulp, Coldplay, the singer Katy Perry and Ed Sheeran have all backed the Music Venues Trust in its attempts to support the industry, by adding a minor surcharge to their admission fees, which benefits local stages.

He also joined in, collecting in excess of £100,000 on his recent tour to support 38 small stages across Britain.

The donation helped spaces that were dealing with potential shutdown due to issues arising from flooding, fire incidents and bereavements, as well as licensing issues, court cases and sound issues.

Additional spaces received financial assistance in upgrading infrastructure and sound and lighting systems that positively impacted performers and fans.

"The concept that revenue from shows in big venues supports the independent spots, where it all starts for artists like me, is just sensible," Sam Fender has commented.

The band Pulp performing
Pulp are among the artists who donated their Mercury Prize winnings to non-profits

Fender is far from the only musician to give his honor prize money to charitable organizations.

When they earned the prize in 1996 for their record their work, frontman the singer announced that the act would contribute their winnings to the non-profit the charity.

During 2002, rapper and singer Ms Dynamite shared her bounty between several charities, including the children's charity and a Sickle Cell charity.

"And I contributed a thousand pounds to Highgate Newtown, to their classes, because I did gymnastics when I was younger and they lacked better apparatus," the artist shared with outlets.

In recent years, the band donated their winnings to the community center that nurtured their band, in addition to other independent music bodies.

Also 1994 winners they donated their award to a MS organization after a close contact was found to have the illness.

"The victory was sufficient," stated singer Heather Small. "The prize was the bonus but we could do without the bonus, because we had the main prize. So our winning affected another person's life."

In the past week, the MVT revealed it had saved two small stages in the South East, by bringing them into community ownership.

The Joiners in that area and the other in the city were purchased under the community ownership initiative, which is funded by Arts Council England and music fans who purchase "shares" in the buildings.

RF
Written by

Ryan Frazier

A seasoned sports analyst with over a decade of experience in betting strategies and statistical modeling across European leagues.

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